RewardMe was a real-time intelligent CRM solution for local commerce that provided merchants with customer insights.

  2010 – 2015
  Mountain View, CA
  Founded by Stephen Johnson, Yu-kai Chou, Jun Loayza
  Raised 1,100,000 in 1 round
  Backed by 2 investors

Reasons for Failure

Raised 1/10th as much as competitors in funding.

Did not have the advantages of “celebrity incubators” like Y-Combinator.

Gave too much weight to a high reputation law firm’s advice, would double check information and use common sense in retrospect.