Homejoy
Homejoy
Homejoy was an online platform connecting professional cleaners with clients for $20/hour.
Hospitality
2012 – 2015
Mountain View, CA
Founded by Adora Cheung, Aaron Cheung
Raised $39.7M in 5 rounds
Backed by 15 investors
Reasons for Failure
Competitors
![](https://startupgraveyard.io/wp-content/uploads/2016/04/caredotcom.jpg)
![](https://startupgraveyard.io/wp-content/uploads/2016/04/thumbtack-250x49.jpg)
![](https://startupgraveyard.io/wp-content/uploads/2016/04/handy.jpg)
![](https://startupgraveyard.io/wp-content/uploads/2016/04/handybook-1.jpg)
![](https://startupgraveyard.io/wp-content/uploads/2016/04/exec.jpg)
History of User Experience
Strategic communications and seamless user experiences are key in communicating what your startup to your potential customers. Here is how Homejoy’s webpage changed over the years.